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Alvaro de Barros, VP Distribution of MTV Networks Latin America, USA |
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Alvaro Paes de Barros, Vice President of Distribution, MTV Networks Latin America (MTVNLA). He’s responsible for furthering the company’s content distribution strategy in the region.
Under his leadership, Vh1 Latin America continues to be the fastest-growing analogue pay TV channel in the region, nearly tripling its distribution in 2006, from 3.3 million subscribers to 11.5 million, now reaching 58% of the total multi-channel homes in the market.
Prior to joining MTV Networks he worked as Business Development Manager at Neomarkets Comércio Serviços Ltd a company focused on developing business opportunities in the electronic market. He holds a Business Administration Degree from the University of São Paulo.
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